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BIC Celebrates Super Bowl 50

Super Bowl 50

AFC ITEM: LCRT1AFC

Available through these wholesalers.

  • Creager Mercantile
  • Core-Mark
  • McLane
  • Amcon

Limited availability — dependent on market size and demand.
Order Now. Begins shipping week of 2/8/16.
© 2016 BIC USA Inc., Shelton, CT 06484


BIC Celebrates Super Bowl 50 with Commemorative Champion Series Lighters


Shelton, Conn. – February 10, 2016 – BIC Consumer Products USA is today announcing its plans for its Super Bowl 50 Champion Series Lighters. This is the third straight year the company has used real-time manufacturing and marketing to celebrate the winning team.

The six designs in the series will feature textured and holographic foil as well as the logo of the winning team. Production will begin at the Milford, Conn. BIC Lighter facility immediately following the Super Bowl.

The lighters will be available to retail partners just days after the game, made possible by BIC’s U.S. manufacturing capabilities. The series will be available in-store in the winning team’s market, but it will also be available online at BIC’s e-commerce site, ShopBIC.com.

"We take great pride in manufacturing many of our lighters right here in the U.S., with the highest level of quality and safety," said Meghan Salonia, Brand Manager – BIC Consumer Products USA. "And to be part of one of America’s biggest sporting events in such an innovative way is truly an honor for us."

The BIC Lighter is recognized as a worldwide leader in quality, performance and value, and for producing a safe, reliable flame for millions of consumers every day. Since 1973, more than 15 billion BIC lighters have been sold in more than 160 countries worldwide.

Available in February 2016 in a limited supply and for a limited time only, the BIC Super Bowl 50 Champion Series Lighters have a suggested retail price of $2.99 per lighter. For more information, contact BIC USA at (800) 546-1111 ext. 2461.

About the BIC® Lighter:
BIC is America’s #1 Lighter Brand. BIC lighters are known for their safety, quality, long lasting and consistent performance, design, and value. BIC lighters meet or exceed the lighter safety standards established by ISO (International Organization for Standardization), the American Society for Testing and Materials (ASTM), the U.S. Consumer Product Safety Commission (CPSC), and all other government agencies. Every BIC lighter undergoes more than 50 separate, automatic quality checks during the manufacturing process.

About BIC Consumer Products USA:
BIC Consumer Products USA (www.bicworldusa.com) is a leading manufacturer of stationery products, lighters and shavers. Since its founding more than 50 years ago, BIC has honored the tradition of providing high-quality, affordable products that are accessible to all. Through this unwavering dedication, BIC has become one of the most recognized brands in the world today, delivering "More for your money...Always!"